Lets Celebrate Hard-Working Mothers Around the World

It’s Mothers Day this Sunday – a day to show your Mum how much you appreciate her. This year, while planning to spoil your own Mum, please also give a thought to one of our woman entrepreneurs and how much they also deserve to be celebrated.

99% of our female entrepreneurs are mothers and our loans are life changing for them.  When we ask them how a loan will change their lives the most common answers we get are: “It will enable me to take better care of my children”, “I can feed my children”, and “I can make sure my children stay in school.”

In celebration of Mothers everywhere this week we are trying to fund 30 mothers.

Savaria (47) is a widow who lives with her six children aged between 23 and 10 in South Sudan. Her husband passed away 5 years ago. She is only looking to be funded £60 to invest in her bread making business. With this money Savaria would use her loan to buy two Jerry-cans of cooking oil and two 200kg sacks of wheat flour. This would enable her to bake and sell a larger quantity of bread. Importantly, buying in bulk will mean that she will get these ingredients at a better rate. Just £60 would allow her to generate enough income to change seven peoples lives by putting food on the table and paying her children’s school fees.

Alice Ayaa is a 19 year old single mother living with her two children aged 6 and 3. She can’t afford to pay school fees so both children stay at home with her.  Alice lives without electricity or water.

Alice has been selling dried fish, cooking oil, cabbage and other foods in her market stall for the past year. She also sells to her neighbours and to passers-by outside her home so that, even when it’s late, she can make money. Alice wants to use her loan to buy more produce for her stall. She knows exactly what she needs and is waiting on a loan to help make the necessary improvements to her business. In the future, Alice would like to establish a wholesale store from which to sell her products. She is eager to be able to start sending her children to school so that they don’t suffer in later life. Alice  only needs a loan of £150 to achieve her dream.

At 50 Queen Elizabeth is one of our oldest entrepreneur mothers. Queen is married and has three children aged 24, 21, and 17. She and her family are living in Magwi County in South Sudan since they returned from exile in 2008. Both she and her husband are farmers but their harvest is not enough for the family to live on. To make ends meet and to pay school fees Queen has been selling foodstuffs since 2009 in her market stall. Now she makes just enough money to put food on the table.

She could do better if she had more stock because demand for food is constant, especially now that there is a scarcity of produce. She has found it a real challenge to obtain investment capital. Queen is asking for a loan to buy two 200 kg sack of red bean, a 100 kg sack of maize and two 100 kg sacks of rice.

Queen says “…I will feel loved because my family will be happy”. Queen aspires to build her own shop and to see her youngest child through Makerere University. She wants all her children to lead good lives free from poverty. Support royalty today by helping Queen Elizabeth.

Our woman have had to face:

  • Cultural Bias: Seen as the keepers of the home, women find themselves juggling their business with housework and childcare. Deki lends to many women running hair salons, clothes shops and food outlets from their homes.
  • Legal Discrimination: When a woman’s assets are under her husband’s name, it’s impossible to get a bank loan and unless she can borrow money from a relative, the only way to get investment capital is through a microloan.
  • Limited Education and lack of prior business experience: This is why it’s so important that you know that when you lend through Deki, your borrower gets business training as well as financial help.

At Deki, we see many women starting up businesses when their husbands are out of work, or because their husband’s income cannot support the whole family. In other cases, women have been widowed due to diseases such as AIDS or Malaria or as a result of violent conflict. Hard-working wife and mother Heleine Akossiwa Gboglan has helped her husband pay off his debts and helped finance a workshop for his welding business. She’s also managed to achieve her main priority, which, like in most cases, is to pay school fees.

By giving a Deki loan, you can help more women like Heleine to help themselves out of poverty – women with the courage and ingenuity to set up enterprises despite the difficulties.

Support these wonderful, brilliant mothers through Deki this week.

LET’S FUND 30 MOTHERS THIS WEEK!click here to support a hard-working Mum

Join the campaign and let us know via Facebook and Twitter when you’ve supported a mother through Deki. #MothersDay